SEO

Metadata, sitemaps, robots.txt, structured data, indexing and technical SEO.

How to make sure the site you built can actually be found.

Technical SEOStructured Data

Guides in SEO

Titles, descriptions, canonical URLs, Open Graph and structured data — the technical SEO baseline every project needs.

Serve an XML sitemap that updates itself as you publish new content, instead of a static file that goes stale.

Per-page metadata, canonical URLs, social previews, sitemap, robots and structured data in one pass.

Google Search Central: Structured Data
Google · Which structured data types Google supports and the content rules for each.